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Approved by You

Food Testing

People on the streets of Dublin, Cork, Galway, Belfast, Newry and Derry were asked to take part in blind taste testing forming the basis of the Approved by You research. Research was conducted by independent research agency Coyne Research. All food products were tested by up to 150 people at hall tests conducted from 12th April 2014 to the 18th June 2014. Price comparisons were calculated by adjusting the price of comparative products to match the equivalent weight of Lidl products. All proof of purchase receipts are held at Lidl Northern Ireland GmbH. Summary of proof of purchase receipts below. Purchased on Tuesday June 17th at Tesco Extra Newry Downshire: Cornetto Classico Ice Cream 360ml £2.00, Magnum Almond 330ml £2.50, Magnum Classic 330ml £2.50, Häagen Dazs Vanilla 500ml £4.50, Goodfella's Stonebaked Margherita 345g £2.50, Birds Eye Chicken Burgers 200g £1.45, Birds Eye Fish Fingers 450g £4.00, Denny Thick Cut Bacon 240g £2.89, Denny Traditional Back Rashers 150g £2.89, Denny Streaky Bacon 150g £1.79, Denny Delicatessen Style Cooked Ham 90g £1.69, Denny Delicatessen Style Crumbed Ham 90g £1.69, Onken Natural Set 500g £1.40, Tropicana Original Orange Juice 1000ml £2.48, Yoplait Petit Filous 300g £1.50, Hellman's Real Mayonnaise 600ml £2.79, Hellman's Light Mayonnaise 600ml £2.79, Hellman's French Salad Dressing 235ml £1.29, Colman's Bramley Apple Sauce 250g £1.38, Dolmio Sauce for Bolognese Original 500g £1.80, Punjana Original Blend 80Bag £2.25 (Verified Tesco Online on Wednesday July 9th), Twinings Pure Green Tea 80Bag £3.99, Weetabix 900g £4.18, Kellogg's Bran Flakes 500g £2.09,Kellogg's Krave 375g £2.79, Napolina Penne 500g £1.30, St. Dalfour Rhapsodie de Fruit Raspberry 284g £1.99, St. Dalfour Rhapsodie de Fruit Strawberry 284g £1.99, Hartley's Best Strawberry Jam 340g £1.49, Boyne Valley Pure Natural Honey 454g £3.49, John West Tuna Steak in Sunflower Oil 120g £1.50, Pot Noodle Chicken and Mushroom 90g £1.00, J.P. Chenet Chardonnay 750ml £5.49, Oyster Bay Sauvignon Blanc 750ml £11.19, Blossom Hill Winemakers Res Cal Chardonnay 750ml £7.29, Blossom Hill White Zinfandel 750ml £6.99, J.P. Chenet Merlot Pays D'OC 750ml £5.49, Jameson Irish Whiskey 700ml £22.50, Bacardi Breezer Orange 1100ml £5.00, Ballygowan Kids Water 2500ml £3.50, Volvic Natural Mineral Water 1500ml £0.65, Pepsi Diet Pepsi 2000ml £1.98, Sprite 2000ml £1.69, Red Bull Light 250ml £1.19, Red Bull 250ml £1.19, Fruice Orange Juice 1000ml £1.29, Ocean Spray Cranberry 1000ml £1.35, Capri Sun Orange Drink 2000ml £2.98, Ribena Blackcurrant 800ml £1.49, Harp Lager 1760ml £4.50, Carlsberg Lager 1760ml £3.79, Budweiser Lager 1760ml £4.29, McVitie's Jaffa Cakes 300g £2.19, McVitie's Ginger Nut Biscuits 250g £1.09, McVitie's Digestive Biscuits 500g £1.09, McVitie's Rich Tea Biscuits 300g £1.09, McVitie's Milk Chocolate Digestives 300g £1.59, KP Salted Peanuts 300g £1.98, Lindt Dark Chocolate 70% 100g £1.89, Cadbury Wholenut 200g £2.00, Ferrero Kinder Bueno 172g £1.99, Snickers 336g £2.79, Mars Bar 365g £2.75,Ryvita Crispbread 250g £1.09, Rankin Stoneground Wheaten 400g £1.46, Brennans White Sliced Pan 800g £1.59, Sunblest Pancakes 6Pancakes £1.00. Purchased on Nespresso Online UK on Tuesday June 17th:Nespresso Volluto 10Pods £2.90. Purchased on Friday June 20th at Sainsburys Newry: Doherty's White Pudding 200ml £0.90, Müller Corner Crunch Banana Choc Flakes 135g £0.69, Jordans Fruit & Nut Muesli 750g £2.79, Moët & Chandon Champagne Brut 750ml £33.00, Ballygowan Still Water 2000ml £1.10, Ballygowan Sparkling Water 2000ml £1.10, Bounty Minis 303g £2.50, TUC Savoury Crackers 150g £1.30. Asda Online Friday June 20th:Low Low Cheesy Slices for Toasties 200g £1.65. Asda Online Monday June 23rd: Sunpat Crunchy 340g £1.79, Faustino Rioja Reserva 750ml £7.50. Tesco Online on Monday June 23rd 2014: Dale Farm Vanilla Ice Cream 1000ml £2.49, Herta Frankfurters 350g £2.00, Innocent Strawberry and Banana 250ml £1.79, New Covent Garden Vegetable Soup 700g £2.35, New Covent Garden Slow Roasted Tomato and Basil 700g £2.35, Dale Farm The One 1000ml £0.85, Doritos Mild Salsa 326g £2.29, Low Low Original 500g £1.68, Kenco Decaffeinated Coffee 100g £3.50, Hartley's Best Raspberry Jam 340g £1.49, Volvic Still Mineral Water 3000ml £2.00, Coca-Cola Diet Coke 2000ml £1.98, Princes 100% Pure Apple Juice 1000ml £1.59, Krombacher Pils 500ml £1.97, Milkyway 227g £2.79, Nestlé Kit Kat 166.4g £1.59, Hovis Soft White Medium Sliced 800 £1.00. Purchased on Monday June 23rd at Asda Westwood Belfast: Kellogg's Corn Flakes 500g £1.84, Coleraine Extra Mature Cheddar 200g £2.10. Purchased on Tuesday June 24th at Dunnes Cornmarket Belfast: Dale Farm Fresh Whole Milk 2000ml £1.46, Jacob's Creek Cabernet Sauvignon 750ml £8.15. Tesco Online Friday July 4th : Kellogg's Corn Flakes 500g £1.80.

In-Home Testing 2014

Non-Food and Food Ingredient products were tested via in home consumer testing. Research was conducted by independent research agency, Coyne Research. Prices of comparative products are adjusted to match equivalent weight of Lidl products. 900 households across the Island of Ireland took part in in-home testing of products on dates between Wednesday April 23rd until Friday June 6th. All products were supplied in generic packaging, and a questionnaire was completed by each household at the end of the survey. All proof of purchase receipts are held at Lidl Ireland GmbH. Summary of proof of purchase receipts below. Purchased in Tesco Extra Newry Downshire on June 17th: Pedigree Beef & Vegetable Chunks in Gravy 2400g £3.34, Pedigree Premium Complete Chicken 3000g £6.99, Whiskas Beef in Jelly 1200g £3.50, Go-Cat Tuna, Herring and Vegetable 2000g £4.00, Pedigree Schmackos 172g £1.58, Head & Shoulders Classic Clean 250ml £2.99,Palmolive Liquid Handwash Aquarium 300ml £1.89, Cussons Mild Cream Soap 360g £1.00, Radox Relax Shower Gel 250ml £1.90, Nivea Daily Essentials Refreshing Facial Wash 150ml £3.00, Lenor Concentrated Fabric Softener 1400ml £3.00, Persil Liquid Tabs Bio 40Tabs 20W £7.00, Persil Liquid Tabs NonBio 40 Tabs 20W £7.00, Persil Non Bio Washing Powder Tabs 20W £6.50, Persil Bio Washing Powder Tabs 20W £6.50, Persil Colour Washing Powder Tabs 20W £6.50, Harpic Power Plus Citrus 750ml £2.00, Cif Cream Cleaner 500ml £2.50, Cillit Bang Foam Cleaner Soapscum and Shower 600ml £3.50, Cillit Bang Limescale And Shine 750ml £3.50, Windolene Window and Glass Cleaner 500ml £2.00, Cif Bathroom Cleaner 750ml £2.75, Flash All Purpose Floor Cleaner 1000ml £2.30, Kleenex Mansize 200Sheet £3.75, Andrex Classic White 2169Sheet £4.49, Plenty The Original 100Sheet £1.86 (Verified Online on Friday July 4th), Simple Kind to Skin Cleansing Wipes 25 Unit £3.00, Johnson's Baby Gentle Cleansing Wipes 56 Wipes £1.79, Pantene Classic 400ml £3.50, L'Oréal Elnett Normal 400ml £6.75, Nivea Q10 Anti Wrinkle Night Cream 50ml £9.97, Nivea Q10 Day Cream 50ml £9.97, Hovis Soft White Medium Sliced 800g £1.00, Pedigree Biscrok 400g £1.57, Nivea Soft 200ml £3.95, Nivea Sensitive Cleansing Milk 200ml £3.69, Nivea Refreshing Toner 200ml £2.50, Clean and Clear Exfoliating Daily Facial Wash 150ml £3.00 ,Neutrogena Fast Absorbing Hand Cream 75ml £4.00, Domestos Thick Bleach 750ml £1.25, Mr Muscle Kitchen Cleaner 500ml 500ml £2.00, Vanish Oxi Action Stain Remover 1000g £8.70. Purchased on Friday June 20th at Sainsburys Newry: VO5 Wet Look Hair Gel 200ml £3.50. Purchased on Tuesday June 24th at Sainsburys West Belfast: Palmolive Revitalising Sport 2in1 Shampoo 250ml £1.50. Purchased on Tuesday June 24th at Tesco Newtownabbey: Neutrogena Concentrated Hand Cream 50ml £3.50, Filippo Berio Extra Virgin Olive Oil 500ml £4.50. Purchased on Monday June 23rd Sainsburys West Belfast Pantene Classic 360ml £3.69. Purchased on Monday June 23rd at Tesco Lisburn Bentrim Road Persil Bio Washing Powder 4250g 45W £11.00, Persil Non Bio Washing Powder 45W £11.00. Asda Online Friday June 20th: Bloo Toilet Blocks 2Blocks £1.00.